Charm Boutique Share: Apparel ShopsShopping & Specialty Retail Charm Boutique Visit Website 1545 Gulf Shores Parkway Gulf Shores, AL 36542 (251) 948-3500 (251) 948-3501 (fax) Facebook Hours: Mon - Sat 10:00 - 6:00, Sun 12:00 - 5:00. Jan & Feb Closed on Sundays. About Rep Info Map About With casual chic styles, Charm Boutique is the go to spot for the latest fashion trends on the Gulf Coast. Whom to Contact Jana Porter owner Directions On the corner of Hwy 59 and Fort Morgan Rd. by Rouses Grocery. What's Nearby? Distance: 5 10 15 20 25 50 mi.